Final Paper
Written Report on proposing a start-up (new business) utilizing the following technological revolution (IoT, Mobile Computing, Cloud Computing & Big Data) and its relationship to economics of information concepts
(maximum 1500 words, 6 pages (Excluding Bibliography and charts/diagrams) in Word/PDF format.
Imp: Please save the file mentioning your last/first name (Ex: Final_Jesse)
Imp: Write your name & Course name/Number inside the document.
A. How interesting the topic area is in its application to the Economics of Information (20% of Grade)
– Recommend that you choose a narrowly focused subtopic instead of writing a general report on a broad topic; there is a list of sample topics at the end of this document
It should include the following sections/components:
Grading will be based on the following criteria
A. Executive Abstract (250 words) (5%)
B. Depth of Analysis (35% of Grade)
– Analyze different approaches/perspectives of key players in the given space
– Challenges (competitor, government regulation, ethical/social/legal impact)
– Implications for Competitors, Markets and Future of economies of information
– Discuss strategies for success in the given space
C. Economic Analysis (25% of Grade)
– Focus on data that can substantiate key points
– CBA, Break-even point, ROE, Seed money,
– Revenue generating mechanism, Uniqueness/ Novelty feature
D. Quality of Presentation (across Report, and Class Presentation formats) (10% of Grade)
– Present material in an organized way
– Be direct, concise and clear
– Use visual aids to help convey your points
E. Bibliography of sources (with web links as appropriate) (5% of Grade)
Sample Topic (However, you can come up with any idea as you deem fit for economies of Information):
– streaming content delivery (movie/music/book) over the internet
– revenue generating models for service industry
– ownership of consumer profile data and its use for recommending new purchases
– Health sector
– SCM/CRM/ERP solution
– web-based customer support system at a high-tech firm
– the adoption of new online banking/financial services
– the roll-out of RFID tracking system at a manufacturer or retailer
– knowledge-management system at a large consulting firm
– “paperless†electronic document management system
– in-store product recommendation kiosks
– creating a community of gamers around a new gaming platform
– identifying the next big opportunity for outsourcing of virtual work and its implications
– next generation recommender systems
– Location based services in mobile phones: the killer app