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Answer the following with at least two paragraph each (question numbers are BOLD:



1. Please explain, what recommendations would you make to improve the effectiveness of today’s corporate strategic decisions?




Please explain, since small companies typically have between 1 to 100 employees, should all small companies have business strategies? Why or why not?




Please explain, what is competitive intensity and how can a corporation use this information for competitive positioning?




Please explain, what makes the strategy formulation process unique from other decision that the organization makes on a daily basis? What would happen if the organization only made daily decisions that were not tied to strategic decisions? Please provide supporting examples.





Please explain, why is it important for a corporation’s structure to follow strategy? How can a corporation use its





Answer the following with at least one paragraph each (question numbers are BOLD:



1. In what ways can technology be used as a business strategy for publishers?  


2. Explain, does technology really mean computers? How in regards to publishing companies? 


3. Explain, is there a greater definition associated with technology?


4. Using Danone: Strategy Implementation in an International Food and Beverage Company” on page 727-744 please answer the following:


  1. Does Danone have substantial debt and or challenges that will impact their growth expansion plans?  
  2. Please provide examples from your research.


5. Read the following information and discuss, “How can a corporation keep from sliding into the Decline stage of the organizational life cycle?” Use examples from “The Icarus Paradox:  Trajectories of Decline”.

The Icarus Paradox: Trajectories of Decline

In The Icarus Paradox, Miller proposes that companies go into decline because the very characteristics that helped make them successful tend to be taken to extremes over time and eventually cause a decrease in performance.  A successful firm develops a theme based on a mission and a mutually supportive configuration composed of strategies, policies, structure, and culture.  Success creates momentum, causing organizations to keep extending their theme and configuration until they push too far and eventually start to decline.  Based on studying over 100 companies, Miller found four very common “trajectories” of decline.

  • Focusing trajectory turns quality driven Craftsmen with masterful engineers and excellent operations into rigidly controlled, detail obsessed Tinkerers making perfect products with little appeal to the marketplace.  By focusing on perfection and not on the marketplace, they alienate customers.  By the end of World War II and before Daniel Krumm broadened the company’s product lines, Maytag was probably well on its way to becoming a niche-oriented tinkerer of high quality washing machines.
  • Venturing trajectory converts growth driven, entrepreneurial Builders with imaginative leaders and brilliant financial staffs into impulsive, greedy Imperialists who squander their resources by expanding helterskelter into businesses they know nothing about.  ITT under Harold Geneen was first a brilliant success in conglomerate diversification, but eventually could not keep track of all its acquisitions and went into decline.
  • Inventing trajectory turns Pioneers with unexcelled R&D and state of the art products into utopian Escapists, dominated by cults of free spirited scientists in pursuit of interesting inventions with little market appeal.  Polaroid under Dr. Land became an escapist firm when it continued to develop wonderfully innovative products, but forgot about the marketplace.
  • Decoupling trajectory converts Salesmen with superior market skills and prominent brand names into aimless, bureaucratic Drifters whose sales orientation ignores product development and produces a stale and disjointed line of “metoo” products.  For years, Xerox took advantage of its patented technology to make and sell high quality copy machines.  Its focus on current sales and profits allowed it to ignore innovative developments in computers at its Palo Alto Research Center.

6. What are some of the key attributing variables that are causing a managers role to change?


7.  Could the factors of change be related to: New technology, new workers in the work force, Team environment and remote teams?



8. What management framework would you use to keep pace of the changing role?  Please be sure to explain why. 


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